I, too, have experienced the skin of my cheeks sloughing off in a white, painful film after switching to the alcohol-free version of this product. I chose to go with non-alcohol because the alcohol actually has been shown to dry out the mouth, which can lead to bad breath instead of fixing it. I also experience some numbness of my tongue after using the product. What really concerns me is that all of the company's responses to the many reviews that express the same experience is that it is not "typical." Obviously, if you have so many people reporting this experience on not just this flavor of Zero, but pretty much every single one, something is wrong for a lot of people in a very "typical" manner. While Listerine has always been the more affordable option, I think I will start paying the extra money on a product by a company that acknowledges that its products have issues....
No, I would not recommend this product